(Reuters) – Comcast-owned NBCUniversal has recently sold ads for the upcoming Super Bowl LVI for $6.5 million, a company executive said on Wednesday, an 18% increase from what ViacomCBS-owned CBS charged for Super Bowl ads this year.
That price includes similar-sized investments in other NBC commercial inventory.
Super Bowl LVI is scheduled to be played on Feb. 13, 2022 in Inglewood, California.
(Reporting by Helen Coster; Editing by Chris Reese)
